01 Case Study 2026

Atom

Direction • 3D Animation • Film

02 Overview

A product identity built around simplicity

Replace a legacy product line (Linx) with a single, universal, high-performance control system that eliminates user error through visual design.

Kiteboarding control bars are often visually cluttered, intimidating to beginners, and overly specialized.

Atom visual detail
02 / Detail Material study
Atom visual detail
03 / Detail Form study
04 / Composition Visual system
Geometric structure
03

Safety
before
decoration.

The visual identity of the physical bar relies on strict, split-second recognition.

The release mechanism features a clean, injection-molded geometric indicator that gives immediate tactile and visual confirmation when locked.

Atom visual detail
04 / Detail Action Study
Atom visual detail
05 / Detail Action Study

It combines a refined ergonomic design with cutting-edge features.

Identity / 01
Atom detail Identity / 03
Identity / 04
04 Motion
3D Motion study 00:18
05 Details
Client Manera R&D
Services Product Design
Art Direction
3D Animation
Year 2026
Studio Kieran Burr Studio
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